I’ll help you grow your business by combining quantitative data and qualitative insights to understand what converts, and cascade them down to profitable channel strategies

*Send me your most pressing digital marketing struggle using the form below. I’ll get back to you within 48 hours with actionable proposals.

ABOUT ME

I’m a full-stack marketing professional with 15 years of experience in various fields of marketing, from branding to product management and to performance marketing.

I believe in the importance of listening to your customers, monitoring your competition and understanding your positioning to give a coherent and consistent direction to a more profitable campaigning. Here, I strive for not only the most well-thought strategy but perfect campaign execution to maximise ROAS. 

When you work with me you can expect dedication, transparent and timely communication and accuracy. 

​Don´t hesitate to contact me today for a free initial consultation.

Rating: 5 out of 5.

Yonca is an excellent person and professional. Her strategic digital marketing skills brought us from 0 to 33k targeted followers across Instagram, Facebook, YouTube and LinkedIn. Her analytical skills and experienced with paid advertisement drive CPI from 2.35€ to 0.27€. It’s truly a pleasure working with Yonca

Victor Coutin – Mental Health Activist /  Founder, AireFresco

Rating: 5 out of 5.

Thanks for everything Yonca.
I couldn’t have asked for more and I’m so glad we had the opportunity to work together again.

— Anne Thouas – Chief Marketing Officer, MORI

Rating: 5 out of 5.

Yonca was instrumental in developing and executing innovative marketing campaigns that significantly boosted our online presence. Her deep understanding of SEO, social media strategies, and content marketing helped us reach new audiences and enhance engagement with our brand. 

In addition to her technical skills, Yonca is a fantastic team player. She supported all within the business, always bringing a positive attitude and a willingness to share knowledge and try new ideas. Her enthusiasm for digital marketing and commitment to supporting the growth of the business has been of great support during various challenges.

Louise Broadbridge –  Founder, Let´s Talk Birth and Baby

MY SERVICES

Pixel configuration across your advertising accounts. Google Tag Manager set-up and migration to GA4

Maximise the efficiency of your ad spend on Google and Meta. Includes set-up and structure, strategy, optimisation and reporting

A holistic analysis of customers & competition to gauge your positioning in the market

Briefing and coordinating design and tech teams to keep your brand´s communications up-to-date

BLOG

  • The 5 Whys Technique

    The reasons behind our everyday decisions have always intrigued me on a personal and professional level. According to Geralt Zaltman, about 95% of our decisions are taken without thinking, by the unconscious mind. And getting close to customers´ unconscious mind is undoubtedly an advantage for marketers to draw areas of opportunity and map certain preconditions that shape…

  • Blazing Burger King is now green 🔥🔥🔥🍃🍃🍃

    It’s a cliche to compare BK with McDonald’s, but well, it’s inevitable 😁 McDonald’s had also tried incorporating green in their logo some years ago (around 2009), but it didn’t really stick. At hindsight, perhaps because many of the green initiatives they took were related to the behind the scenes of their supply chain, whether…

  • We all need a little media literacy 📝

    I had a moment of enlightenment when I read this sentence on a blog by LSE: “Media mediates.” It mediates our relationship with friends, peers, colleagues, influencers. With politics, products, services, opinions, and when there are clashing opinions, media mediates us that jaw dropping intolerance yet to be restored for diversity. Media mediates everything. As a…

Get in touch for your free consultation.

Don’t hesitate to reach out with a brief description of what you need help with using the form below.

I´ll get back to you within 48 hours.

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